Meetings and Events Industry News

Year after year the same run-of-the-mill conferences seem to get even more massive and the player that can help event organizers understand the analytics behind these large gatherings is destined for the hands of every conference attendee of the future.

Technology is augmenting face-to-face meetings rather than replacing it.

The move toward open-learning meeting space, where attendees can roam among casual “campfire” sessions, is helping Millennials personalize their educational journey in a more spontaneous and organic process.

Millennial meeting attendees value face-to-face networking at meetings and events just as much as previous generations. Download this report for FREE to learn more.

Georama is unique because meeting attendees can now interact with any other group moving around in a non-static environment, via both HD video feed and social media chat in real time.

In an increasingly competitive market with a lot of quality product and emerging destinations, European convention bureaus are tapping their local knowledge economies to drive new business.

North American DMOs are starting to shift content marketing efforts to the meeting side to align with the shift to more content-oriented, education-based group sales strategies.

Dubai might not offer meetings and convention attendees the culture of Tokyo or the cuisine of New York, but its location, growing room and space inventory, and desire to bring in more events will drive its growth beyond the 2020 Expo.

The event of the future is a co-created hybrid mechanism of live and virtual engagement, fluidly connecting more people through more channels over longer periods of time to leverage the collective knowledge of the community.

By creating new networks between the bureau and local businesses—tourism and otherwise—the Vancouver "DMMO" is rewriting the rules of internal destination engagement.