Meetings and Events Industry News
News, interviews, and coverage of the meetings and events industry, from in-person events to hybrid events to online events.
Get even more news about the business of meetings and events at Skift Meetings.
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Proposed U.S. Entry Requirements Could Wreak Havoc on Meetings and Events
Industry leaders, including the head of CES, are speaking out about how new screening requirements for inbound travelers to the U.S. from countries in the Visa Waiver Program could mean higher costs, lost business, and meetings moving out of the country.
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Olympics Fuel Optimism as Top European Event Agencies Eye Strong 2026
As the Milano Cortina 2026 Winter Olympics approach the final stretch, they are not just inspiring a world of aspiring athletes; they are also a key driver of revenue and a factor lifting projections for European event agencies.
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Speaking the Language of the C-Suite Will Take You From Planner to Partner
The key planning questions that position planners as more than just an order-takers.
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Bill Gates Cancels AI Summit Keynote Hours Before Taking the Stage
The last-minute cancellation of Bill Gates’ keynote at India’s flagship AI summit underscores how quickly a marquee speaker can shift from headline attraction to operational risk.
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Introducing the Skift Meetings M&I 15
The M&I 15 reflects a sector remade by consolidation — and stress-tested by the Covid pandemic. As mergers and rebrands compressed the field, capabilities have increasingly converged, leaving differentiation to come from corporate structure, service model, and where each firm chooses to specialize. Scale remains the entry ticket, but the gaps in focus are real enough to make buyers look twice at who they’re partnering with.
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How Meetings & Incentives Worldwide Thinks Big While Maintaining a Boutique Spirit
Meetings & Incentives Worldwide is proving innovation doesn’t have to come at the expense of personalization. The agency is embedding its proprietary processes into scalable tech, strengthening its global execution, and focusing on its data rigor, all without losing its boutique, partnership mindset.
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Why Bishop-McCann Links Employee Belonging to Client Innovation
Bishop-McCann is betting that employee belonging is more than an HR initiative — it’s a business strategy. By investing in retention and trust, the agency builds long-term client relationships with team members who understand the ins and outs of each client’s business, creating more collaborative and ambitious meetings and events powered by next-generation technology.
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Why M-Plus Global Events Approaches Programs With an Always-Say-Yes Mindset
M-Plus Global Events mixes big-agency muscle with a hands-on, say-yes culture. By pairing smart tech with old-school service, the team designs meetings and incentives that feel personal while delivering real engagement and revenue impact.
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How Unbridled Is Expanding Into Europe and Building Deeper Strategic Partnerships
With its recent acquisition of London-based OrangeDoor, Unbridled signaled ambitious plans for global expansion. Beyond growing its international footprint, the company is investing in more sophisticated content and production capabilities to empower clients.