Meetings and Events Industry News

News, interviews, and coverage of the meetings and events industry, from in-person events to hybrid events to online events.

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Meetings

Across the Country: How Immersive Experiences Shine Throughout the U.S.

Attendees are craving much more than education sessions and networking receptions. As event organizers try to cook up a recipe for elevated engagement, the key is finding a place that can lay the foundation for a truly immersive experience. Brand USA scoured the country for best-in-class immersive environments. Here are five destinations that can redefine your next event.
Meetings

The State of Association Meetings

With fewer association meetings overall, the latest ICCA report reveals which destinations are gaining or losing market share in this competitive landscape.
Meetings

7 Ways Tech Can Drive Better Event Data and High-Quality Leads

According to research from the Events Industry Council, exhibitors generate an average of 38 new leads from each event. But it’s not just numbers that matter: The best event technology offers a prized opportunity to gather first-party data, explore sentiment markers beyond surveys, and integrate event insights with CRM and marketing tech to superpower your event strategy going forward.
Meetings

IEEE Makes a Difference in Jamaica

IEEE, the world’s largest technical professional organization, gathered in Jamaica inspiring the country’s next generation of tech professionals.
Meetings

4 Strategies to Uncover Unique Meeting Venues & Locations

Bleisure travelers don’t want the same old travel experiences they see on social media; they want to be the first in their friend group to explore and adventure somewhere new. Here’s how meeting planners can organize professional gatherings that fulfill that dream.