Skift logo
search
    • Latest News
      • Latest News
      • Coronavirus Recovery
      • Breaking News Blog
    • News By Sector
      • Hotels
      • Tourism
      • Online Travel
      • Airlines
      • Business Travel
      • See All Sectors
    • Stay Connected
      • Skift Newsletters
      • Skift Daily Briefing Podcast
      • Airline Weekly
      • Skift Meetings Updates
      • Daily Lodging Report

    Skift Pro

    Access exclusive travel research, data insights, and surveys

    Subscribe Now
    • Upcoming Events
      • Sep 19-21
        Skift Global Forum
      • Nov 16
        Skift Aviation Forum
      • Dec 13-15
        Skift Global Forum East
      • View All Events
    • Event Information
      • Subscriber Access
      • Sponsorship Opportunities
      • Frequently Asked Questions
      • Event Highlights
    • Latest Research
      • Global Accommodation Sector Market Estimates 2022
      • Subscriptions and Memberships in Travel 2022
      • The Great Merging in the Hotel and Rental Tech Sectors 2022
    • Research By Sector
      • Tourism
      • Technology
      • Hospitality
      • Consumer Habits
      • See All Sectors
    • Featured Tools
      • Travel Company Tracker
      • Travel Health Index
      • Hotel Tech Benchmark

    Skift Research

    Access exclusive travel research, data insights, and surveys

    Subscribe Now
  • Advertise
  • Get Access
person Login

Free Insights Deck: Using Customer-Centric Product Design to Stand Out in the Travel Industry

Skift • UserTesting

Free Insights Deck: Using Customer-Centric Product Design to Stand Out in the Travel Industry

Today’s travel consumer is armed with more information, and more choices, than ever before. Thanks to the growing popularity of metasearch and OTA websites, increased transparency from online review services like TripAdvisor, and the delightful customer-focused experiences of companies like Apple, Google, Amazon and Uber, entire sectors of the travel space have been forced to rethink their products and experiences for a new customer-focused era. And increasingly, many travel businesses are realizing that thoughtful customer-focused design plays a central role in this transformation process.

The most innovative travel businesses are putting a renewed focus on understanding the needs of their customers, using this direct feedback to reimagine the entire travel experience, from A to Z. By doing so, these forward-thinking companies are able to drive real business results, growing their market share, creating more loyal customers and reducing costs in the process.

In this report

  • Examine the origins of this increasingly popular discipline in the travel industry
  • Illustrate the behind-the-scenes customer-focused research processes used by some of today’s most progressive travel organizations
  • Provide examples of how some of the world’s best-known travel brands like Marriott, Delta, HotelTonight and Expedia are utilizing the discipline in their own organizations

Sponsored by

×

Thank You

The report will be emailed to you shortly, be sure to check your inbox. If you have any problems accessing the report, please reach out to [email protected].

Want more? Check out these other reports that you might be interested in:

View

Send Me the Report

Skift Logo
    • Coronavirus
    • Tourism
    • Online Travel
    • Hotels
    • Vacation Rentals
    • Airlines
    • Business Travel
    • Meetings
    • Tour Operators
    • See All
    • Skift Meetings
    • Airline Weekly
    • Daily Lodging Report
    • Skift Research
    • Skift Live
    • About Skift
    • Where to Find Us
    • Media Resources
    • Work With Us
    • News Staff
    • The Team
    • Careers

Follow Us

  • Facebook
  • Instagram
  • Twitter
  • LinkedIn
  • Email
Help Center
  • © 2022 Skift
  • All rights reserved
  • Terms of Service
  • Privacy Policy