Tourism isn’t perfect, but there's no arguing that it can often be a force for good. Spending locally while abroad is one way travelers can be a part of the positive aspects of tourism. Making a meaningful purchase, rather than buying a simple souvenir, can provide economic opportunity, support sustainability, and perhaps most uniquely — forge a connection between travelers and locals over shared cultural appreciation.
Skift asked 11 industry executives about their most memorable purchase abroad and the impact it’s had on their worldview. Hear what they had to say below.
President & CEO, Carnival Corporation
Co-Founder & Chief Brand Officer, Away
Founder & CEO, Vacasa
EVP & Chief Innovation Officer, Avis Budget Group
President & CEO, TripAdvisor
Chief Financial Officer, Marriott International
SVP, Travel, Visa
CEO, Saira Hospitality
Co-Founder, Cayuga Sustainable Hospitality
Head of Hotels, Airbnb
Executive Director, Puerto Rico Tourism Company
About This Collaboration
The Skift Take Studio is a backstage studio at our Skift Forums where we dive into a topic with the industry’s top executives. The 2019 Skift Take Studio at Skift Global Forum was underwritten by Visa and built by SkiftX, the in-house creative studio at Skift.
Visa is the world’s leader in digital payments. Our mission is to connect the world through the most innovative, reliable and secure payment network — enabling individuals, businesses and economies to thrive. Travel and tourism is core to our brand, promoting seamless and frictionless travel experiences all over the world as the best way to pay and be paid. Widely accepted around the world, Visa offers security, convenience and ease when paying abroad.