Business Travel News

Bringing Simplicity Back to Business Travel

Deem wants to make its products compelling for both travelers and their travel managers, which is great. Getting its core business back on track will let them innovate again without losing track of what made them successful to begin with.

A More Focused Deem Has Gone Back to Basics

Somehow, Deem keeps chugging along, immune to the gravity that tends to fell travel services companies that reach too far and fall short. It's likely too big to fail even as it simplifies its product offerings. But, hey, if clients keep coming back, clearly they're doing something right. Forget it Jake, it's Deem.

Paying to Be on the A-List

Times are tough for legacy travel media brands and they are having to come up with more creative ways to cash in. But bringing in a charge for its A-List — no matter how this manifests itself — calls into question the idea of editorial independence.