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Dennis Schaal

Dennis Schaal is Skift's Founding Editor and Executive Editor. Dennis has been a reporter focusing on online travel and short-term rentals for more than two decades at Skift, Tnooz, USA Today, and Travel Weekly. He is well-known for tough one-on-one interviews on stage at Skift events, including with the CEOs and top execs of Expedia, Uber, Booking Holdings, Priceline, Kayak, Hopper, and more.

Airlines

How United's Loyalty Program Lets the Mileage Rich Get Richer

Anyone who boards a commercial airline sees that there are privileged and not-so privileged passengers in the eyes of the airline. United Mileage Plus reinforces and widens the great divide by providing more bang per mile for elite flyers on lucrative intercontinental routes.
Dennis Schaal | 12 years ago
Business Travel

Small Business vs Big Company Travelers: Who Spends & Who Saves

Small businesses have their share of inefficiencies when it comes to travel and entertainment spending, but the gap in small business versus large corporation spending in Concur's numbers is also a function of more transactions by road warriors at small businesses.
Dennis Schaal | 12 years ago
Online Travel

How Travel Marketers Can Beat Gmail's New Promotions Tab

Spin it however you want to: These changes to Gmail are a potential nightmare for travel marketers who may see their emails to customers end up under a Promotions tab, which is one step above spam.
Dennis Schaal | 12 years ago
Online Travel

Hipmunk Tries to Improve Hotel Bookings with Trip Types

Hipmunk needs to make a big push to become a household name. Easier said than done. The redesign of its hotel pages is an attempt to speed and simplify the user experience, but somehow it seems more complicated than before.
Dennis Schaal | 12 years ago
Airlines

Hack of JetBlue Network for Crew Members Went Undetected for 3 Years

JetBlue passengers deserve to know that a cyber attack on JetBlue's computer network went undetected for more than three years. Even though the files allegedly accessed contained crew members' information only, it is still an incident that customers should be aware of.
Dennis Schaal | 12 years ago
Airlines

Republic Airways Signs Term Sheet to Sell Frontier Airlines

Frontier is trying to become a Spirit-like airline, apparently without the wild advertising, as Frontier has recently begun charging passengers for soft drinks, online check-ins, and a bevy of other fees. It will, of course, be interesting to find out who the potential buyer is.
Dennis Schaal | 12 years ago
Airlines

What AirTran Is Teaching Southwest Airlines About Fees

Southwest has no imminent change in policy in the works regarding fees, but that doesn't mean that it considers having no bag fees its religion. The airline is willing to mull policy changes if it determines that a big switch would be in its interests.
Dennis Schaal | 12 years ago