Getting travelers to explore a destination beyond the festival grounds is where the opportunity lies for these startups to form some partnerships and make inroads.
Our lungs already feel cleaner when considering airports like Amsterdam Schiphol and Oslo Airport. We just hope airlines follow suit and become more bullish about reducing their carbon footprints too.
These business trips must eventually accomplish something and if foreign businesses aren't willing to spend this good news for U.S. business travelers might be short-lived.
Could this be an aftershock of the consolidation of online travel agencies during the past two years? Whatever the reason this can't be comforting for booking sites focused on growth when consumers say they're not the best deal in town.