First read is on us.

Subscribe today to keep up with the latest travel industry news.

United Airlines Plays Hardball and 4 Other Aviation Trends This Week


Skift Take

This week in aviation, United becomes more aggressive with its partners, limited seat recline is a hit on Delta, and tensions arise following the addition of Air Italy's newest routes.

Airline News Weekly Roundup

Throughout the week we post dozens of original stories, connecting the dots across the travel industry, and every weekend we sum it all up. This weekend roundup examines aviation. For all of our weekend roundups, go here.

United Airlines Plays Hardball With Expedia and JPMorgan Chase: For years, airlines had little leverage with their partners. But airlines now are strong, and they have the advantage. Why shouldn’t they use it in contractual discussions?

Delta Frequent Flyers Are Fans of Less Seat Recline, More Laptop Room: Despite the issue of seat recline being a perennial hot-button topic, most passengers seem to be in support of Delta limiting the amount of seat recline on some flights.

U.S. Major Airlines Restart Fight Over Open Skies: A long-simmering fight over Open Skies is boiling over again and is dividing the U.S. airline industry. The U.S. major carriers say Air Italy is a Trojan horse for Qatar Airways to expand in the U.S. JetBlue and the cargo carriers argue changing the rules of the game now would invite retaliation.

How Airlines Decide What You’ll Eat and Drink On Board: With their onboard food and drink programs, airlines want to keep passengers happy. But they also want to keep costs reasonable.

JetBlue’s Expansion Into Europe Will Make TrueBlue a Better Loyalty Program: JetBlue’s upcoming expansion will be a great opportunity for those with extra TrueBlue points to book award seats to Europe. Don’t expect any screaming deals though.

Up Next

Airlines

How Airlines are Redefining Premium Travel with Customizable and Personalized Experiences

As the airline industry adapts to evolving traveler expectations, premium cabins coupled with personalized experiences have become essential tools for driving loyalty and revenue. Airlines are turning to digital innovation and sustainable practices to redefine the premium travel experience and meet the needs of diverse customers.
Sponsored