6 Hospitality Trends We're Tracking at Skift This Week

Every week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top hospitality trends.

For all of our trends roundups, go here

>> These organizations are facing competition from major hotel groups for the first time: The State of Luxury Hotel Marketing Organizations According to Their Top CEOs

>> These are skills learned at a young age: The Skills Hoteliers Want In Employees to Make Guest Experiences Better

>> Front desk employees have the most face time with guests and can quickly tell what’s working and what’s not: What 5 Hotel Front Desk Employees Would Change About Check-In

>> Hotel CEOs agree that the fee frenzy has been overblown: Top Hotel CEOs Say the Industry Won’t Copy Airlines With Fee Frenzy

>> Skift's new trends report shows how hotels that prioritize technology are banking on in-room features that provide a return on innovation: New Trends Report: The Future of Hotel In-Room Technology

>> Hotels need to maximize this by inspiring guests to be brand ambassadors:  Selfie Sticks Are the Latest Amenity at Instagram-Friendly Hotels