The NCAA Tournament Did Not Bring Championship Results to Dallas-Area Hotels
Skift Take
There needs to be just the right mix of events and hotels and city layout to make a big sporting event turn into a big success. Look to cities like New Orleans and Indianapolis for examples of games done right.
March Madness produces one big winner and 67 losers.
Add Arlington, Texas hotels to the latter.
The NCAA staged the Final Four tournament at the Dallas Cowboys' stadium in Arlington last weekend, but the fans did not flock to area hotels.
According to an analysis of hotel pricing and availability in A
