Casago Power Shift Sparks Franchisee Exit Talk
Photo Credit: A Casago property. Casago
Skift Take
The Vacasa acquisition may be executing on paper, but governance shifts at the top are creating unease among franchisees. In a franchise model, perception and confidence can matter as much as financial restructuring.
Casago said Friday that founder Steve Schwab would hand off the CEO title to president Joe Riley in October, a seemingly orderly transition that masks underlying friction within company leadership and among franchisees.
When the transition is complete, a company statement said, Schwab will “focus more deeply on long-term strategy, industry advocacy and direct engagement with C
