Where Certares Plans to Invest Hundreds of Millions of Dollars
Skift Take
There is huge untapped potential in getting Americans to travel to Europe or the Middle East for lower prices on high-tech wellness services.
Health, wellness, and living longer: They could all have a travel component, and investor Greg O'Hara believes there's money to be made.
“We expect to make a nine figure bet in this space,” said O’Hara, founder of private equity firm Certares with nearly $11 billion in assets. “This is a multi-billion opportunity for travel,” said O’Hara, who closed out the 2024 Skift Global Forum in a session with Skift CEO Rafat Ali.
O’Hara believes there is huge untapped potential in getting Americans to travel to Europe or the Middle East for lower prices on high-tech wellness services focused on living longer.
There are a few aspects that go into modern well
