These Travel Tech Execs Push Back on AI Hype for Hotels

Travel companies these days are full of stories touting the ways they use AI. Travel tech companies heavily market new tools, sometimes branding themselves as AI companies. 

But some in the industry think it’s mostly hype. 

The leaders of three hotel tech companies — competitors Cloudbeds, Mews, and Stayntouch — all shared their takes on how generative AI is getting some undeserved attention. 

The primary business for all three companies is their property management system, which handles operations for hotels like check-in and check-out. 

See comments below from:

Cloudbeds CEO Adam Harris  Mews founder Richard Valtr Stayntouch CEO Jacob Messina Too Much AI Hype: ‘There's No Silver Bullet’

Harris of Cloudbeds believes that hotel tech companies are heavily marketing AI tools that aren’t actually as impressive or unique as they promote. 

Cloudbeds has been using AI since it st