M&A Is Not a Growth Engine, Says Cloudbeds CEO


hotel room

Skift Take

Cloudbeds CEO Adam Harris said "every single one" of his clients has been added organically. In other words, not added via company acquisition.

There have been numerous travel tech acquisitions just in the past few months. Many of those deals grew client numbers for the buyers, expanding the footprints for those companies overnight. 

But for Cloudbeds, a property management system for hotels, that’s not the strategy for growth. 

“It hasn't been our strategy to date because that doesn't seem organic. It's like you're buying a business to force that business owner over — that's not healthy,” Cloudbeds CEO Adam Harris said in an interview with Skift. 

Besides creating a poor experience for clients, Harris said the cost of integrating them takes away from resources that the company would use to improve the product. While