Paris Olympics 2024 to See Small International Tourism Spike — But No Boom
Skift Take
The 2024 Paris Olympics may be a big draw – but not for international tourists.
Sports fans around the world aren't rushing to Paris for this summer's Olympic Games.
International flight bookings for the event period, from July 26 to August 11, have increased by a modest 8% from the same period last year, according to an analysis by ForwardKeys, a travel data analytics firm.
That’s way down from the last time the event was held before the Covid pandemic: In 2016, Rio de Janeiro had a 115% increase in international bookings.
In all, about 11.3 million visitors are expected to go to Paris during the Games, but only 1.5 million of them are foreign, levels seen in a typical summer, according to Paris je t’aime, the city's tourism board.
Most ticket holders are French, said Corinne Menegaux, director g
