Accor’s Sébastien Bazin Bets Big on India's Middle Class
Skift Take
Sébastien Bazin believes India has untapped potential, and asserts players need to increase their goals and ambitions to cater to the demand of the market.
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“Ninety percent of the success of hotel companies is linked to two things – demography and emerging middle class,” Accor chairman and CEO Sébastien Bazin said at the recent hospitality conference, HICSA 2024. This is especially true for India, he said, which has accounted for 25% of the emerging middle class in the past 10 years.
Skift, in its Megatrend (presented by Allianz Partners) earlier this year, pointed to the surging Indian middle class as a driver for the industry. The middle class in India accounts for 31% of the populat
