Choice Hotels Propelled by Guests Blending Business and Leisure

Skift Take
Choice Hotels has been defying gravity. While the U.S. economy has been clouded by gloom, the Rockville, Maryland-based hotel operator has enjoyed bookings above pre-pandemic levels. Many travelers are extending their business trips with leisure stays, boosting occupancy.
"Remote work, which affords people of all ages greater flexibility as to when, where, and for how long they travel will also continue to fuel the strong performance of our brands," said CEO and president Patrick Pacious during an earnings call on Tuesday.
Despite the historically softer first quarter for leisure travel, guests extended their trips into shoulder days of the weekend more than they did pre-pandemic. Choice Hotels had nearly 2 percentage points of occupancy growth on Thursdays and Sundays