Hilton’s Latest Employee Benefit Leans Into the Labor Shortage Crisis


Hilton Hotel

Skift Take

Hotels are struggling to hire workers, and analysts think a lot of the recruiting issues have to do with lower pay and unclear career advancement opportunities. Hilton's new partnership can tackle both issues — if it gets enough employee participation.

A new continuing education program Hilton plans to offer this spring tackles an area where several hotel CEOs think the industry is falling short. 

Hilton is partnering with continuing education firm Guild Education to provide employees at the company’s owned and managed properties in the U.S. as well as corporate offices with new educational credentials, the two companies announced Wednesday. This includes things like English language learning, digital literacy, high school completion, professional certifications in areas like culinary skills and data analytics, and college degrees. Guild Education has similar partnerships with companies like Walmart, Disney, and fast casual restaurant chain Chipotle. 

But the partnership with Hilton arrives at a time when hotel industry leaders increasingly recognize they need to do more to promote career advancement as a way to address a labor shortage crisis. 

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