Wizz Air Looks to Middle East for Further Expansion
Skift Take
Wizz Air's announcement of a move into Abu Dhabi was certainly eye-catching, but we maybe shouldn't expect anything similar elsewhere. Rather, the airline seems to be happy just moving into those markets like Armenia, Georgia, and Israel that had previously been underserved.
Wizz Air is looking east rather than west for further expansion in the wake of an ambitious move to establish a Middle East subsidiary.
The airline is partnering with the state-owned Abu Dhabi Development Holding Company to create a joint venture that will start operating sometime in the second half of 2020. The announcement was somewhat surprising given that Etihad Airways is setting up its own low-cost carrier in partnership with Air Arabia.
It doesn't necessarily mean more joint ventures will follow but it does seem to be part of
