Hotels Are Confused by Rise of Legal Marijuana: Opportunity or Liability?


Skift Take

The legalization of marijuana by states is getting murkier in the eyes of the federal government, which has still not legalized pot. Thirty-three states have, meaning that hotels have to deal with it whether they like it or not. Some hotels are embracing certain forms of cannabis. Others don’t want the potential liability. How do they figure out what to do?
The legalization of marijuana in many states is becoming an increasingly perplexing challenge for one key part of the travel industry: hotels. They're confronted with figuring out how to let guests partake in it on-property, training and drug testing employees, and dealing with confusing and ever-changing laws. In short, hotels have much to figure out. “This is an emerging trend that’s not going away,” said Michael Blank, principal of Woodmont Lodging. “In many ways, it’s akin to the casinos when they were trying to make their push nationally.” Marijuana is now legal for medical use in 33 states. It is legal in 11 states for both medical and recreational use for adults over 21. Illinois became the 11th state to legalize recreational marijuana as of Jan. 1. Yet under federal law, it's still a drug listed on Schedule 1 of the Controlled Substances Act, which makes it a federal crime to own, sell, or possess it. Other drugs listed on Schedule 1 include heroin, LSD, peyote, and ecstasy. Under President Barack Obama’s administration, then-Deputy Attorney General Jim Cole issued a directive to federal prosecutors in 2013 that effectively told them not to interfere with marijuana-friendly state laws. Former Attorney General Jeff Sessions under President Donald Trump attempted to reverse that decision before his ouster in November 2018. Trump has given conflicting statements on what he plans to do about state marijuana laws. He said last August that he would let states decide whether or not to legalize cannabis. Then he said in December that he has the power to ignore Cole’s directive not to interfere with state marijuana laws. “Although there has been some tendency for federal officials to look the other way when activities violate federal law but comply with relevant state law, this is not a very reliable protection,” said Jim Butler, hotel lawyer and chairman of the global hospitality group of Jeffer Mangels Butler & Mitchell LLP, which represents hotel owners