What You Need to Know About Events in China in the Next 5 Years
Skift Take
China's event sector is poised to grow explosively over the next five years. Expect some interesting innovations from a country that isn't beholden to the way things are done traditionally.
China is the world's most rapidly growing market for business travel, and the country's infrastructure for event professionals is in the middle of a major period of development.
This week we take a look at a new report detailing China's growth as an events market and the ways new technologies will help push the sector forward.
We also have the rundown from last week's PCMA conference in San Francisco, with EventMB Editor Julius Solaris breaking down all the trends you need to know. If you don't read it, well, what are you even doing here? Julius is the best. Quit reading this and enjoy his amazing analysis.
If you have any feedback about the newsletter or news tips, feel free to reach out via email at as@skift.com or tweet @sheivach.
— Andrew Sheivachman, Senior Enter
