Airbnb Gets Serious About Selling Venues
Skift Take
Airbnb won't revolutionize anything by integrating Gaest with its other travel offerings, but small organizations will be tempted to book a cool place for their meetings on a platform they already use.
Nearly a year after launching a dated widget, Airbnb is acquiring its way into the meetings sector by purchasing Gaest, a platform for booking meeting space based in Europe.
The move is right out of Airbnb's traditional playbook: Book other people's space with a clean interface, while giving hosts strong tools to better monetize and market their venues. And hey, one day you'll likely be able to book places to stay and activities on an integrated platform as well.
Check out the news below. (I'll have some thoughts on the deeper meetings distribution
