SeaWorld Reports Summer Attendance Spike
Skift Take
SeaWorld has been making it more affordable for people to visit its parks and sweetening the deal at some locations with free beer. Those tactics seem to be working, according to preliminary figures for the summer.
Free beer might turn out to be just the ticket for SeaWorld's success.
Nearly two months after an executive told analysts that a summertime beer promotion at Florida parks had been "popular with our guests," SeaWorld Entertainment revealed that attendance for the third quarter soared 10 percent year-over-year.
The company provided a preliminary look at some financial r
