Travel Megatrends 2018: Personal Fulfillment Is the New Ultimate Luxury
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Skift Megatrends 2018
In January 2018 released our annual travel industry trends forecast, Skift Megatrends 2018. You can read about each of the trends on Skift, or download a copy of our magazine here.Luxury is an ever-evolving concept, with a definition that changes as rapidly as the values of consumers and the world they live in. Luxury travel is no exception. Travelers today live in a world that is increasingly connected, tumultuous, and fast-paced, with stimuli and worries coming from all angles. With the bombardment of news of global unrest, terrorism, climate change, and other instabilities, along with the superficiality of hyperconnectivity and social media relations, luxury travelers are looking for ways to escape these realities and reprioritize what matters to them on a personal level.
Just last year we wrote about the continued importance of memorable, bespoke experiences in luxury travel, but as ever, we are witnessing an evolution. Experiential travel is still desired, but it has spread so widely in the travel ecosystem, it is now readily available to travelers outside of the luxury category, thereby losing its exclus
