Onefinestay Looks to Personalization to Hook More Guests


Skift Take

It's about time Onefinestay leveraged some of the know-how from AccorHotels' concierge business. If done well, a personalized experiences product is likely to go down well with its guests.
The Skift New Luxury newsletter is our weekly newsletter focused on the business of selling luxury travel, the people and companies creating and selling experiences, emerging trends, and the changing consumer habits around the sector. Personalization is a word that gets bandied around a lot in travel, but to mean anything it's got to make a difference. Companies first need to obtain the right information and then they need to deploy it in the correct way. Luxury vacation rental operator Onefinestay thinks it