United Airlines Will Add Premium Economy to Match Delta and American
Skift Take
United is lagging behind its competitors in launching international premium economy. But this is something it needs to do, if only because of competitive dynamics.
United Airlines intends to add a premium economy section with comfortable recliner seats on long-haul aircraft soon, matching a product already offered by American Airlines and Delta Air Lines, its two main competitors.
United will call the cabin Premium Plus, and it will feature several free perks business class travelers usually receive, including meals served on china, alcoholic beverages, a Saks Fifth Avenue blanket and pillow, and an amenity kit. In an internal note, later put on the company blog, United said it will "begin to introduce" the product later this year, though it's no