Video: Vacasa CEO on Competing in 'A Ridiculously Fragmented' Vacation Rental Sector
Skift Take
Competing against the vacation rental incumbents is pretty tough, but Vacasa's CEO believes there is more than enough business to go around, especially if you can offer owners and consumers something different.
Mention vacation rentals and most people inside the travel industry probably think of HomeAway, Booking.com and Airbnb.
Although these companies are market leaders, the sector is so fragmented that there is plenty of room for smaller operators.
Vacasa is one of those businesses trying make a dent in a crowded market, and for CEO Eric Breon the best way to do that is to stick with the traditional.
"I know it's hard to imagine in
