Why Hotels With a Lifestyle Focus Thrive in the Sharing Economy Age
Skift Take
Want to fight back against Airbnb as a hotelier? Create a hotel that people actually want to hang out at. Airbnb, as a networking company between hosts and users, has largely abdicated this space-- so far.
There's no doubt that Airbnb is an ascending travel industry giant that is changing how many people, especially those who are younger and willing to take risks, travel.
How exactly are boutique hoteliers dealing with the challenge of competing against the sharing economy for bookings, especially among younger travelers? Hoteliers, especially those running properties with creative public spaces, rest
