New Skift Trends Report: A Strategic Deep Dive Into Latin America’s 20 Largest Hotel Chains


Skift Take

Latin America's lodging industry remains very interesting to local and global investors alike. Economic headwinds and political upheavals have slowed but not stalled some of the world's largest hotels groups from capitalizing on opportunity in the region.
Today we are launching the latest report in our Skift Trends Reports service, A Strategic Deep Dive Into Latin America’s 20 Largest Hotel Chains. Diversity in operating environments and relative health of markets makes Latin America an attractive yet challenging investment opportunity for hotel groups to navigate. Nimble and effective hotel expansion requires intimate and up-to-date intelligence on competition, market strengths and weaknesses (often down to the city level), investors, among other local dynamics. In response, this market report profiles the region in the context of the relative size, positioning, and strategic growth initiatives of Latin America’s leading hotel groups, to understand how these players have grown suc