weekly_trend_roundup.jpgEvery week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top hospitality trends.

For all of our trends roundups, go here.

>>Wyndham’s tongue-in-cheek, thoughtful approach to marketing economy brands and building loyalty is refreshing: Skift CMO Interview Series: Wyndham Searches for Fun in the Economy Space

>>Wyndham’s strategy appears to be working: Wyndham Rewards Adds Experiences to Its Loyalty Program

>>We knew this day would come: Choice Hotels Formally Enters the Direct Booking Wars

>>Hotels are beginning to leverage the power of travel agent partners: Hotel Brands Quietly Give Travel Agents Access to Preferred Lower Rates

Photo Credit: When Wyndham Rewards members redeem their points to stay at the Wyndham Grand Orlando Resort Bonnet Creek in Orlando, Florida, they can receive a free or discounted local tour experience. Wyndham Hotel Group