Skift Survey: Nearly 25% of Americans Are Interested in Visiting Cuba Next Year


Skift Take

75 million Americans ready to be marketed to? Travel brands, the time to start spending money on marketing is...now!
As President Obama and the first family is in Cuba on a historic visit — the first by a sitting United States president in nearly 90 years — the interest of the U.S. tourist in spending a vacation in Cuba is sky high. That much is in evidence from the interest of the U.S. travel industry to open up flights and hotels in the island nation, as culture, history, cuisine, and many other connections between the two countries converge. Airbnb, Starwood, and Marriott have officially signed on, while airlines are playing a waiting game. Last week the U.S. government further eased restrictions for Americans: now solo "educa