Skift Take

These are the aviation trends we were talking about this week.

weekly_trend_roundupEvery week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top aviation trends.

For all of our trends roundups, go here.

>>Airlines and airports need to leverage data assets and embrace technological improvements with greater speed: Airlines and Airports Look Beyond the Industry to Improve Digital Retail

>>The really good news is that, while Premium passengers drive profits, Economy passengers are growing: The Future of Airplane Seat Reclining or Not

>>Like it or not, “garbage fares” are here to stay: Virgin America’s CEO Wants to Avoid ‘Garbage Fares’

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Tags: trends, trends roundup

Photo Credit: United's app on an iPad. United Airlines