9 Digital Trends We’re Tracking at Skift This Week

Every week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top digital trends.

For all of our trends roundups, go here.

>>More free in-flight Wi-Fi is coming: Gogo CEO Michael Small on Digital Habits of Air Travelers at Skift Forum

>>Dining will be the last form of live entertainment, says Reserve’s CEO: Reserve’s Greg Hong on Why Dining Is the Next Frontier of Travel Disruption at Skift Forum

>>Amazon Destinations is no more: Amazon Abruptly Shuts Its Hotels Business After Stilted Efforts to Compete

>>Conversion only comes when there’s transparency: Priceline.com’s Paul Hennessy on Why Conversion Is the Most Important Metric at Skift Forum

>>Travel brands have been slow to adopt Instagram: Beautiful Destinations’ Jeremy Jauncey on Visuals as the New Language of Engagement at Skift Forum

>>Rumors of the demise of the travel agent have been greatly exaggerated: Virtuoso’s Matthew Upchurch on Why the Right Kind of Travel Agent Survived at Skift Forum

>>Brands who go the extra step to put that smile on a traveler’s face are the ones getting ahead: Lippincott’s Rick Wise on Applying Behavioral Science to Experience Design at Skift Forum

>>This is a major win for TripAdvisor: Booking.com Finally Joins Major Hotel Chains in Book on TripAdvisor

>>All is fair in love and travel: Marriott Tries to Use TripAdvisor as Leverage in Expedia Negotiations