The New Generation of Extended-Stay Hotel Guests Is Getting Younger


Skift Take

No matter the age, one thing all travelers now need is better technology.
This week we launched our latest free report The Changing Business of Extended-Stay Hotels, brought to you in partnership with Homewood Suites by Hilton. Below is an extract. Get the full report here to get ahead of this trend.

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The extended-stay guest is getting a lot younger, very fast. While the typical guest is in their mid-40s, the target guest for Residence Inn is 33 years old, says Diane Mayer, VP and global brand manager, Residence Inn by Marriott. Why? "This guest hasn't been traveling for 20 years, maybe they've been traveling for two years, he doesn't understand the array of bran