First Free Story (1 of 3)Join Skift Pro
The Student Traveler is setting trends, prompting progressive airfare packages, fresh insights into how alternative accommodations can be designed and made to function, and they are seeking innovation on the part of the verticals that await them in-destination.
Student travelers represent a key demographic for travel-brand growth, but only if brands commit to understanding the evolving wants and needs of this primarily youth-driven segment. In this report, we define the student traveler, frame their in-destination desires, and break out key changes already happening industry-wide to address the revenue that travel verticals stand to mine within the student-travel space.
The report examines:
- Who is the student traveler and what do they want travel brands to supply?
- How the global nature of the student traveler is evolving, and how the incorporation of technology (but also one-to-one human interaction), alternative tourism activities, and even good design can help court them.
- What brands already in the student-travel sector are up to, what they’re learning, and what all travel verticals can take from that process.
Get a peek below, and download the full report here, free!