Best Travel Ads This Week: Elements of an Experience

Skift Take
An ad's sole purpose can be showcasing a part of a destination or experience that most customers don't know about, but it must connect that element back to the whole in order to drive bookings.
This week's travel ads tackle one element of the promoted experience or destination in order to attract a specific set of travelers while piquing the interest of others.
FOR ALL OF OUR SKIFTADS OF THE WEEK COLLECTION, CHECK OUT OUR ARCHIVES HERE.
Alaska Airlines' "Chief Football Officer" Russell Wilson takes employees through a o