How New York City Markets to Its 16.7 Million Family Visitors
Skift Take
Family travel is a huge visitor segment for destinations, but one that must be uniquely catered to in order to encourage and accommodate trips that appeal to and are safe for young children.
As part of an ongoing initiative to appeal to New York City’s 16.7 million family visitors, the city’s tourism board NYC & Company today rolled out a new campaign encouraging and organizing trips for even the youngest of tourists.
NYC & Company announced the children book character Curious George would become the ci
