Sweden Turns to Its Flag to Create a Brand New Country Identity
Skift Take
The simple symbolism of Sweden's flag matched with a bold color scheme results in a strong new look, especially when compared to its former bleak identity.
[gallery ids="114193,114192,114191,114190,114189,114188,114204,114205"]
Sweden launched a new country brand this week to combine its various Swedish ministries, agencies, and businesses under a single visual identity.
The n
