Marriott launches “Travel Brilliantly” campaign to attract millennials
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Marriott’s first major marketing attempt to attract customers, which are being wooed away by design hotels, has been criticized for being so different from Marriott’s branding that it feels like a lie.
Aiming to attract younger travelers, Marriott International is introducing a new advertising and branding campaign for Marriott Hotels and Resorts, its largest brand.
The campaign, named “Travel
