Southwest launches movie-on-demand service for digital devices
Skift Take
Airlines are dreaming of the day when they can ditch the complicated, heavy, and expensive seat-back entertainment systems for profit-generating bring-your-own-device systems.
Earlier this year Southwest announced its intention to add movies-on-demand to all Wi-Fi-equipped aircraft and now it has. The service is now available for $5 per movie, per device.
The airline also announced an upgrade to its live-TV-on-digi
