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Hotel guests find their bed via GPS with new Belgian pop-up concept


Skift Take

Location is one of the main factors for travelers choosing a hotel so this pop-up concept might gain greater traction with locals looking for a night out than foreigners set on exploring certain sections of a city.

Belgium-based Sleeping Around has turned shipping containers into a temporary hotel that pops up at a different location for each guest.

The metal containers have been transformed into a fashionably-designed hotel space using sustainably-resourced materials, with a bathroom and space for dining. Rather than remaining at one particular location, the boxes are transported around Antwerp and guests booking a night in the hotel are treated to a surprise. After confirming their stay, they are alerted to the location of the hotel via GPS directions.

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