Starwood redesigns HQs, to live in its own brand image


Skift Take

The new Starwood HQ presents developers with an unified brand evident through its own design, as well as an idea lab where developers and guests can view future design concepts get thrown around.
Executives at Starwood Hotels & Resorts Worldwide are hoping their recently opened worldwide headquarters will itself spur development in its global portfolio. To that end, they launched last week T