WorldMate iPhone app debuts sales pitches disguised as hotel alerts
Skift Take
The notifications are a clever move by WorldMate, although perhaps they should be called Book WorldMate Alerts instead hotel price alerts.
Itinerary management service WorldMate debuted "hotel price alerts" on its updated iPhone app, but actually they are marketing pitches urging users to book hotels at lower rates through WorldMate.
But, the commercial nature of the alerts doesn't mean that they aren't valuable.
WorldMate enables travelers to email their confirmations, including hotel booki
