Hotel industry finds its big ancillary revenue driver: spas
Skift Take
This Hilton "research" is their own PR, but the larger point stands: the presence of a quality spa offering with reliable availability can create a halo effect for the entire property.
The presence of a spa is now a major influence for almost half of international hotel-going consumers according to a new global report from Hilton. The survey of 6,000 respondents throughout the U