Samantha Shankman

Latest Stories

Business Travel

Are Ski Resorts Ready for a Warmer World?

Climate change is more than an existential threat to the outdoor ski economy. It will take a combination of greener operations and smarter business practices to ensure its viability for decades to come.

Are Ski Resorts Ready for a Warmer World?

Business Travel

This Company Helps Luxury Hotels Go Analog to Get Guests to Unplug

The luxury hospitality industry is trying to help guests unwind in these anxiety-ridden, tech-addicted times. It's refreshing to think that something as simple as a book can make a difference — plus drive repeat hotel visits and even foster community. Luxury properties should take note.

This Company Helps Luxury Hotels Go Analog to Get Guests to Unplug

Business Travel

How Luxury Hotels Are Keeping Up With Green-Friendly Family Travel Trends

The hospitality industry has found that the higher a family's budget, the more concerned they are about environmental and cultural sustainability. Luxury operations that craft experiences that engage the family, and especially Gen Z, will see the long-tail impact as this generation has more control over vacation decisions.

How Luxury Hotels Are Keeping Up With Green-Friendly Family Travel Trends

Business Travel

Can Luxury Hospitality Play a Key Role in Land Conservation?

Outside of Africa where poaching, forestry, and resource exploitation can also threaten wildlife habitats, luxury hospitality leaders are playing a role in protecting land and creating opportunities around conservation.

Can Luxury Hospitality Play a Key Role in Land Conservation?

Business Travel

A New Market for On-Demand Luxury Fashion Delivers

Rental is the future of fashion, and the trend could transform how we pack and plan for upcoming trips. What businesses are ready to serve the demand?

A New Market for On-Demand Luxury Fashion Delivers

Business Travel

Why the Luxury Sabbatical Trend Looks Built to Last

This is only the beginning of the sabbatical movement — a flash point in which trends in work, mindfulness, technology, and access all come together. Expect high-end consumers to become accustomed to the idea of taking extended leaves with their family at regular intervals, especially as the millennial generation ages.

Why the Luxury Sabbatical Trend Looks Built to Last

Business Travel

Luxury Brands Strive to Improve Messaging for Chinese Market

Luxury brands today are designing stories for global citizens, but telling those stories in different markets requires more than a different app — it's about delivering a message that resonates with the core brand and the local culture that they're speaking to.

Luxury Brands Strive to Improve Messaging for Chinese Market

Business Travel

Small Luxury Rental Companies Seek Differentiation From the Big Guys

Luxury short-term rentals sit at the intersection of old-world hospitality, expert-led curation, and innovative new-world tech, but they'll need unique models to stand apart in the rapidly growing alternative accommodations sector.

Small Luxury Rental Companies Seek Differentiation From the Big Guys

Business Travel

The 6 Things Shaping Hotel Retail

Locally curated retail provides hotel brands with an opportunity to continuously evolve and stay current within a neighborhood, all while deepening their connection among guests and the local community.

The 6 Things Shaping Hotel Retail

Business Travel

Private Jet Services Face Identity Crisis

The need for hands-on, personalized customer service cannot be overlooked in private aviation, even as technology is disrupting the legacy business model.

Private Jet Services Face Identity Crisis