This Week in Travel Startup Funding: TravelTriangle, HeyLets and More

Each week we create a roundup of travel startups that have received or announced funding that week. The total amount raised this week was $12.3 million.

Here are four companies that announced they raised funding this week, listed in order by the highest amount raised. See previous roundups here.

>>TravelTriangle raised an $8 million Series A round from new investor Bessemer Venture Partners and existing investor SAIF Partners bringing the Charlottesville, Virginia-based startup’s total funding to $9.9 million.

TravelTriangle helps travelers book vacations by connecting them with three local travel agents and then letting them choose the best itinerary from those three agents.

>>HeyLets raised a $1.7 million seed round from new investor BlueSky Funds.

The San Francisco-based mobile app startup is a self-described Pinterest for experiences limiting local recommendations to 140 characters and a photo. Users can find experiences based on their popularity, location and interests. HeyLets has 100,000 recommendations from users in 91 countries and feels its personalized feed of recommendations differentiates its product from competitors like Yelp and Swarm.

The startup will use its seed funding for new hires and product development. It also plans to add the ability to make transactions through the app for hotel bookings, restaurant reservations and ticket purchases.

HeyLets plans to monetize its business through social referral marketing, bookings and licensing content to third parties.

>>Jetbay raised a $1.6 million seed round from existing investor China Rock Capital bringing the Mountain View, California-based startup’s total funding to more than $1.7 million.

Jetbay arranges offbeat tours to China and uses data to figure out where tourists want to go and also offers click-to-book reservations. Its new seed funding will help increase marketing efforts, increase the number of venues it works with and improve customer relations.

>>Firef.ly raised a $1 million seed round via crowdfunding platform Seedrs and an Innovate U.K. grant.

The London-based startup packages the most important moments of any trip into a digital story using a traveler’s GPS location.