7 Steps to Creating the Hassle-Free Airline Experience

Skift Take
Airlines need to balance the incredible promise of more connected tech with improved customer service from the humans they employ.
Everyone has a vision for what the future of travel will look like, but some people's forecasts matter a bit more.
Lufthansa's Chief Strategy Officer Sadiq Gillani belongs in that latter category. Last weekend at a TEDx event in Berlin, Gillani laid out how he sees the future of the passenger experience, from dreaming and booking to departure and return.
"Air travel is far from being a hassle-free experience," he explained. "My vision is a hassle-free travel experience enabled by technology which is also environmentally sustainable."
There's nothing in his talk that's too far out; with most ideas already being trailed by airlines or technology companies like SITA o