Apple Maps Vs. Google Maps in the New iOS 7


Skift Take

Apple has a long way to go until it can help users find the right way to go.
[gallery ids="107248,107249,107250,107252,107253,107254"] Today Apple released iOS 7, the latest version of its operating system for the iPhone and iPad. With the update comes a radical re-design of the user experience on smartphones and tablets, as well as Apple's second attempt to get its Maps product right. Last year's debut of an Apple-made map product in iOS 6 was widely recognized as a disaster, despite the equally acknowledged fact that Apple had to stop relying on Google's Maps at some point. Over the last year Apple's Maps have not changed, but the company has made purchases to help improve the product. It bought the popular transit app Embark in late August and bou