Articles tagged “ctb”

Expedia seems to be on a sensible course in 2016 as it seeks to make good on its 2015 buying binge. Acquisitions are the sexy part; now Expedia has to make the marriages work behind closed doors.

Don't downplay the importance of intangibles and narratives in the online travel business. Expedia won 2015. Booking.com won't sit back in 2016. In this transitional year in online travel and lodging on so many levels, you can expect that Booking.com will be heard from.

This likely will be a year of building out what TripAdvisor already has in hotel Instant Booking, vacation rentals and tours and activities. One big challenge will be how to focus effectively in so many huge areas simultaneously without some getting short shrift.